"Our Family Members and guests are the foundation of our success, and we are grateful for both," said the company.
2020 will always be remembered as one of the toughest years of this century. With the pandemic in place, several people were deeply affected mentally, emotionally, and financially. One fast-food chain that recognized this awarded its employees for their diligent efforts with more than $90 million in bonuses.
Texas-based fast food restaurant, Whataburger is a generous establishment that thanked their employees for their services with bonuses. According to the press release, the San Antonio-based food company stated that their employees would receive Extra Mile bonuses, emergency pay, and a doubling of their 401(k) plan matching for 2020. The chain that has its footprint across 10 states referred to its 46,000 workers as family members.
"The past year reshaped how we live, work, and play, with the restaurant and hospitality industry being heavily impacted by the pandemic and this year's crippling winter storms," said Ed Nelson, Whataburger CEO. He further stated, "We are so humbled and grateful for the loyalty of our customers during this time. And we wanted to help ensure that our Family Members and their families were taken care of and thank them for continuing to go the extra mile to serve our guests with great Pride, Care, and Love. Our Family Members and guests are the foundation of our success, and we are grateful for both."
Whataburger has awarded more than $90 million in bonuses to its employees following a year that has pushed many of us, especially those in the food service industry, to step up our game at work. https://t.co/4njQhADKDt— KENS 5 (@KENS5) March 31, 2021
Though the economy was heavily impacted by the pandemic, Whataburger, surprisingly saw its largest growth phase in its 70+ year history. Consequently, the company changed the designation of its General Managers to Operating Partners. "Operating Partners are business leaders who run multimillion-dollar restaurants, take care of their teams, and serve as the face of Whataburger in their communities. They are the hearts and souls of our brand," explained Nelson.
Apart from giving a new title, the company also increased the remuneration of the Operating Partners without hindering their work-life balance. They were granted a six-figure salary and were also given the benefit of a bonus that could go up to 150 percent of their target incentive.
Whataburger announces 4 Kansas City locations, 700 new jobs.https://t.co/FMkd1noQQa— 41 Action News (@41actionnews) March 24, 2021
"We've been helping our Family Members build careers for more than 70 years. From internally promoting our very own brilliant minds to attracting ambitious outside talent, we are committed to providing competitive incentives and great career opportunities in the communities we serve," said Pam Nemec, Senior Vice President of HR and Brand Culture at the company. Nemec added, "This generation of restaurant leaders is bringing Whataburger goodness to communities across the US while embracing self-empowerment to build and tailor their own leadership paths."
Whataburger is planning to open a location in Colorado 🍔 https://t.co/2Cw4HhXiIn— Denver7 News (@DenverChannel) March 31, 2021
The growth of the fast-food chain in the preceding year also motivated them to expand to new areas. “Whataburger is growing, and we have more good news. It’s true we are planning to bring our iconic burgers and exceptional customer service to Colorado Springs. We'll have more information to share in the future, but we have some great fans in Colorado Springs and we hope they’re as excited as we are," announced the restaurant chain, according to 9 News.